Before You Start

Make sure that you have done the initial Marketo setup.

Step 1 - Create the Trigger in Postal

Navigate to Automation > Triggers > Actions > Create Trigger (see example below)

  1. Name the Trigger

  2. Select the Marketo integration

  3. Select the Marketo Program you want to associate this trigger with

  4. Select trigger action

  5. Select an approved Postal if 'Send Postal' was the selected action

Trigger Example

Step 2 - Copy the Trigger ID

Once the Trigger is created a new option will show:

Select 'Copy Trigger ID' and Postal will confirm that it has been copied.

Step 3 - Setting up the Trigger in Marketo

Navigate to the appropriate Campaign > Flow

Add Flow Step - Change Data Value

Attribute: Postal Trigger ID

New Value: “Trigger ID” from Trigger created in Postal

Add Flow Step - Call Webhook

Select Webhook created in Marketo Integration Setup (Step 7 - “ Trigger”)


Now your Postal Trigger has been setup. Happy Sending!

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